MauroNewMedia

Certified Human Factors Engineering Professionals Founded 1975

Overview of MauroNewMedia Services

Industry Experience

Over the past 30 years we have executed many usability testing programs with specific experience in the following industry/product categories:

  • Aerospace vehicles and support equipment
  • Agricultural equipment
  • Aviation instrumentation
  • Banking and securities
  • Commercial communications
  • Commercial interiors
  • Complex text search and databases
  • Complex data display and visualization products
  • Complex commercial software interfaces
    • Energy generation and management
    • Process control and production
    • High volume automated production
    • Security and safety applications
  • Screen-based software for inexperienced users
    • Personal computers
    • Consumer appliances
    • Hand-held products
    • Cell phones
    • Toys and learning devices
  • Consumer appliance
    • Many product types
  • Consumer cameras
  • Consumer communication devices
  • Consumer electronics
    • Many device types
  • Consumer product packaging
  • Control display enhancement
  • Corporate communication systems (E-Based)
  • Correctional facilities
  • Defense and military systems
  • Direct mail content analysis
  • Energy management systems
  • Ergonomic workstations
    • Hand assembly and piece rate
    • Complex large production sub-assembly
    • Semi-automated assembly systems
  • Exhibit design and sales delivery systems
  • Executive training systems
  • Fast food systems
  • Complex cell phones and PDA
  • Financial service applications & asset categories
    • Securities trading systems (Specialist firm)
    • Securities trading systems (Broker)
    • Securities trading systems (Booth)
    • Securities trading systems (Trade desk)
    • Securities trading systems (hand-held)
    • Securities trading systems (reporter devices)
    • Futures
    • Options
    • Complex hedge funds
  • Fire Safety products
  • Games and toys (electronic and traditional)
  • Hand-held computers
  • Hazardous materials packaging
  • High technology medical systems
  • Instruction manuals (on-line and traditional)
  • Materials handling equipment
  • Office equipment and duplicating devices
  • Online fund raising tools and systems
  • Open office furniture systems
  • Packaging, labeling, and warnings
  • Personal care products
  • Personal computers (software / hardware)
  • Process control and power generation (Nuclear / fossil fuels)
  • Production equipment and processes
  • Public spaces and parks
  • Recreational equipment
  • Retail sales environments (layout v motivations)
  • Sales and marketing presentations
  • Signage systems (information delivery)
  • Systems furniture/training centers
  • Small business computers (software / Hardware)
  • Underwater diving systems
  • Workstation and workplace optimization
  • Web-based delivery of products and services
    • Internet sites
    • Intranet sites
    • Web 2.0 interfaces
    • Social Networking sites
    • Complex multi-media sites
    • Financial service sites
    • Complex access control interfaces
    • Non-profit sites
    • Large scale team collaboration sites
    • Large data repository sites
    • Medical and patient care sites
    • Complex e-com sites
    • Hand-held browser-based interfaces
    • Ajax and full Java interfaces
    • Complex browser-based touch screen interfaces


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Complex issues

Web 2.0 presents users with the possiblity of more features and less complexity. However, making effective use of this new technology is no simple matter. In this article from BenchMark Magazine, Charles Mauro along with the head of User Experience Testing from Yahoo! talk about new testing methods for optimizing Web 2.0 user experiences.

Customer Experience 2.0